Are you stuck in the beginning or middle of your roadmap, or did it never even leave the station? Shifting gears toward business-oriented solutions to specific problems may just be the ticket.
Technology is the natural focus when thinking digital, but don’t forget your team and your processes. These could be the key to a competitive advantage.
Don’t let the look of your digital roadmap drive the bus. Yes, it needs to be well-organized and visually appealing, but that shouldn’t get in the way of the driving strategies.
Defining the optimal results first may seem counterintuitive, but focusing on the future helps you make smart decisions now – especially on technology.